The Story Behind Fleeters: Our Barefoot Shoes Brand
In a world filled with fast-paced living and ever-evolving technology, my brother Arnaud and I, found a way to stay grounded—both literally and figuratively. Our shared passion for sports and a barefoot lifestyle led us to create Fleeters, a shoe brand that aims to change the way we connect with the earth beneath our feet. Here is our story.
The Beginning: A shared Passion for sports and the discovery of barefoot living
My brother Arnaud and myself, Dave, have always been avid sports enthusiasts. Growing up, we spent countless hours playing various sports, from tennis to long-distance running. This active lifestyle naturally led us to explore ways to enhance our performance and recovery.
About six years ago, we discovered the benefits of embracing a barefoot lifestyle.
Arnaud’s Journey
Arnaud, an accomplished tennis player and a dedicated osteopath, witnessed firsthand the transformative power of barefoot shoes in his professional practice. By recommending barefoot shoes to his patients, he saw remarkable improvements in their mobility, strength, and overall well-being. The positive outcomes across different ages and lifestyles inspired him to advocate for barefoot living beyond his clinic.
Dave’s Experience
I, Dave, a corporate executive, found barefoot shoes to be a game-changer in my endurance sports journey. Incorporating barefoot shoes into my daily life allowed me to enjoy long injury-free spells and faster recovery times. My personal experiences strengthened my belief in the benefits of barefoot living, motivating me to share this lifestyle with a broader audience.
The Turning Point
In August 2021, during our annual holiday at our parents’ home in the picturesque Alps, Arnaud and I had a pivotal conversation. Surrounded by nature’s beauty, we discussed our shared vision of creating barefoot shoes we would love to wear. This conversation marked the inception of Fleeters—a brand born out of a genuine desire to contribute to the barefoot shoe market.
The Mission: Barefoot shoes for every occasion
Wearing barefoot shoes every day means having suitable options for all occasions. Arnaud and I envisioned a range of barefoot shoes that would support a barefoot lifestyle from Monday to Sunday, regardless of the occasion or location. We decided to start with sneakers, aiming to design shoes that are not only functional but also stylish and versatile.
Commitment to responsibility: Caring for the Planet and Society
From the very beginning, we made a commitment to ensure Fleeters would be a responsible brand. Our love for nature and outdoor activities influenced our decision to prioritize sustainability in every aspect of our business. Fleeters aims to bring people closer to Earth by designing appealing barefoot shoes that reflect their values.
A Journey towards a Barefoot Future
Our journey from sports enthusiasts to founders of Fleeters is a testament to our dedication to promoting a barefoot lifestyle. By creating shoes that cater to various occasions and maintaining a strong commitment to sustainability, we hope to inspire others to embrace the benefits of barefoot living. Fleeters is not just a shoe brand; it’s a movement towards reconnecting with the ground beneath our feet.
Welcome to Fleeters, where every step brings you closer to the Earth.
